Posts Tagged ‘Advertising’

YouTube as an advertising medium

To Tube or Not to Tube….what was the advert? My view is YouTube is not some magic panacea, but it certainly has a role to play in propagating great advertising. It’s the worlds video library and ...
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Where’s the innovation in the car industry?

A marketing magazine asked me the following question? It gets to the heart of the discussion that advertising is only ever one part of marketing. Q. WHAT SHOULD CAR MARKETERS BE DOING? Falling sales and a collapse ...
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